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4x4 News Hummer Transformer Published: 17th Jul 2007 Original article: http://www.difflock.com/magazine/4x4_News/Hummer_Transformer.shtml

 Hummer  www.transformersmovie.com/

The distinctive and unique HUMMER style will be transformed into new dimensions when the new movie “Transformers™” takes to the screens across Europe. The movie is the story of aliens who take on mechanical forms when they arrive on earth. One of the four main characters is “AUTOBOT RATCHET™” who transforms from a HUMMER H2 rescue vehicle.

The movie which is based on the popular Hasbro action figures, stars Shia LaBeouf, Tyrese Gibson and Josh Duamel and includes Steven Spielberg in its production team. It is set to further widen the awareness of the HUMMER’s iconic design across to new audiences Europe.

The American, iconic brand is now supported by a strong new HUMMER European dealer network with more than 40 outlets reflecting the rapid growth of the brand in Europe. Two model ranges, the HUMMER H2 and H3, both benefit from this increased support which also includes Roadside Assistance across Europe, valid for 48 months and a four-year, 100.000 km, warranty.

The HUMMER H2 stands out in daily traffic with its distinctive square-cut profile. Available as SUV and SUT, the H2 is powered by a GM Vortec 6.0L V-8 that generates 242 kW (325 hp) at 5200 rpm. The HUMMER H2 remains the all-terrain conqueror as well as offering a smooth and comfortable drive for its occupants in every situation.

The HUMMER H3 is more compact, yet no less iconic than the H2. The H3 was fully re-designed and re-engineered to create a luxurious everyday vehicle for European driving conditions. It is approximately the same length as a larger family sedan, but powered by a 180 kW (244 hp) GM Vortec 3.7 litre, inline five-cylinder engine, it offers all the performance and off-road capabilities which give HUMMER its legendary status.

Hummer is a brand that attracts a lot of attention; on and off road and in movies. The role of the HUMMER in the transformer movie emphasizes the uniqueness of the brand, as not every car has the opportunity to become a movie star.